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One of the latest studies published by a renowned international marketing consultancy highlights some of the key points that companies have needed to cope in one of the most changing scenarios that brands have suffered with the current crisis that has led to the arrival of COVID -19. Leadership, engagement coupled with digital transformation and relevance are some of those key points that help companies reinforce the resistance of their business or even improve it . For this reason, strategic consulting has established itself as the “place to be” for all those seeking a new era of possibilities., helping to see beyond what exists at the moment and respond to new challenges and consequences that may arise in the global context.
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