Tekion: Revolutionizing Automotive Retail with AI‑Native Innovation

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Personalized ML-driven automotive technology gives dealers an edge to sell more and provide the best experiences while saving money and improving customer loyalty.

In today's digital-first landscape, automotive retail demands seamless, personalized experiences—both online and offline. Enter Tekion, a trailblazer in cloud-native, AI-powered automotive technology, designed to unify the entire retail ecosystem and elevate both consumer satisfaction and business performance.

A Next‑Gen Platform Built for the Future

Tekion delivers a pioneering end-to-end cloud-native automotive platform, tailored for dealers, manufacturers, and technology partners alike  Its modular suite includes:

  • Tekion AI – a robust engine driving intelligent actions across operations

  • DMS (Dealer Management System) and CRM (Customer Relationship Management) – seamlessly integrated tools for efficient dealership workflows

  • Digital Retail and Service Experience – facilitating smooth, omnichannel consumer journeys

  • Advanced Analytics – delivering actionable insights for data-informed decisions

  • Tekion Pay – streamlining payments and financing

  • Virtual‑to‑Visit Experiences and Interstate TT&L Processing (TDP) – enhancing both customer engagement and logistical operations 

For automotive manufacturers, Tekion offers:

  • A Digital Shopping Experience for brands

  • Vehicle Configurator, Digital Sales Concierge, and full Financing & Add-on integration

  • eSign, Online Payments, and Delivery mechanisms for end-to-end consumer satisfaction 

And through its Open APIs and integration hub, third-party technology partners can easily connect and leverage real-time data, making Tekion a flexible ecosystem platform

AI‑Driven Personalization That Puts Customers First

Tekion’s core lies in its AI‑native approach—not an add-on, but foundational. The platform personalizes every interaction through machine learning, evolving with data to tailor experiences for customers at scale 

Dealers report compelling outcomes:

  • Up to $9,000 in monthly accessory upsell revenue

  • Up to $36,000 monthly service upsell gains

  • Up to $64,000 in annual savings on paper and toner

  • As much as 180 hours saved per month via reduced manual workflows

  • 23% reduction in aged accounts receivable

  • 31% increase in Per Vehicle Retailed (PVR) performance 

These numbers aren’t hypothetical—they’re real results reported by Tekion dealer partners.

Secure, Scalable, and Developer-Friendly

Security and compliance are non-negotiable in today’s world. Tekion meets stringent standards, including ISO 27001, ISO 27701, SOC1, and SOC2 Type II, ensuring top-tier protection for sensitive customer and operational data .

Beyond that, Tekion provides unlimited data storage and full data access through its open API ecosystem. Dealers and developers can freely leverage this infrastructure for operational efficiency and innovation 

Transforming the Automotive Landscape

Tekion fosters a unified, intelligent automotive retail ecosystem where data, AI, and seamless connectivity converge. The platform’s scope of impact is defined by measurable business metrics:

  • Over $43 billion transacted

  • More than 3 million vehicles sold

  • 24 million vehicles serviced

  • 225 million parts sold

  • Over $4 million in ML-generated revenue

  • An impressive 95.6% accuracy in sales forecasts

  • $2 million in deferred service sales

  • A high 81.6% service appointment show rate 

These figures underscore Tekion’s demonstrated industry influence across sales, service, parts, and analytics.

Trust Through Modern Architecture

As one industry leader observed:

“When you talk about a modern tech stack, versus a tech stack that was developed four or five decades ago, the security that comes along with modern architecture is drastically improved.”
– Patrick Hutchinson, CFO and General Counsel, McDonald Automotive Group 

Tekion delivers a technology architecture that’s not only advanced—but built for today's security and scalability demands.

Why Tekion Matters

  • AI at the core: Not an afterthought—AI powers personalization, efficiency, and insights throughout

  • Seamless omnichannel integration: Supports digital touchpoints and physical dealerships in one platform

  • Developer-first design: Open APIs and real-time integrations make adoption and expansion frictionless

  • Proven ROI: Significant upsells, cost savings, and operational efficiencies reported by users

  • Security by default: Enterprise-grade compliance ensures trust and reliability.

In a market where customer experience and operational efficiency define success, Tekion stands out as a comprehensive, forward-looking solution. By blending AI, cloud-native architecture, and open integration, the platform redefines how dealerships operate and engage.

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