Enhancing Your Website for Answer Engines: A Guide
As digital search evolves, optimising your website for answer engines is quickly becoming as crucial as traditional SEO. The rise of AI-driven platforms and voice assistants means users increasingly expect direct, concise answers rather than just a list of links. This shift leads us to the debate of AEO vs SEO, and understanding the distinction is crucial for future-proofing your online presence.
AEO (Answer Engine Optimisation) focuses on structuring your content so that AI-powered tools—like Google SGE, ChatGPT, and voice assistants—can easily extract and present direc
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